Superfoods with a social impact!

Aduna is a fantastic brand with a mission to create demand for under-utilised natural products from small-scale producers in Africa. They’re most well known for their 100% natural and organic superfruit powders which we love for boosting food and drinks with a little extra goodness. But let’s not forget about their delicious raw energy superfood bars made from cold-pressed fruit and nuts, which are perfect for on the go or as a post workout snack.

One of their ingredients making waves is Baobab, the nutrient-dense superfruit from the ‘Tree of Life’. Baobab powder is a rich source of vitamin C, contributing to normal energy release, immune function and skin health.

Not only does Baobab taste delicious like a kind of grapefruit sherbet, it has a fantastic social impact too. Baobab trees grow wild in 32 countries and are entirely community-owned. By creating awareness and a market for Baobab it could create a sustainable income for 10 million women in rural Africa.


Just in time for Easter and so that you can try Baobab for yourself, we’re giving away a fantastic bundle of Aduna and Ombar goodies! Head over to our Instagram page to check it out.